Tina Child - Bird Alliance of Central New Mexico

Bird Alliance of Central New Mexico

This collection showcases the logo and branding designs created for the Bird Alliance of Central New Mexico, formerly known as the Central New Mexico Audubon Society. The designs aim to visually capture the organization’s commitment to protecting birds and wildlife habitats while fostering environmental education and community engagement.

The logo and accompanying branding elements were crafted to reflect the organization's mission of stewardship, advocacy, and inclusivity.

A comprehensive style guide was developed to ensure consistency across all platforms, combining impressive photographs and graphics and clean, approachable typography to connect with diverse audiences.

This project embodies the Bird Alliance’s core values of respect for nature, community collaboration, and their passion for conservation efforts throughout New Mexico. The designs aim to inspire action, encourage volunteers, and promote a deep appreciation for birds and the environment.